Is there any wonder that stress is so closely tied to weight? Stress increases levels of cortisol an emotional hormone into the body which when misplaced leads to slower metabolism and greater storage of fats. With reviews and BMI’s and advertisements going crazy it seems that the weight loss community is making it stressful which I might add is the antithesis of being able to gain results. Why would so many people trying to help you lose weight market their products with stressful ideas like looking your best, as though your not good enough now, and quick weight loss solutions that try to make you think you can’t do it on your own without chemicals or special foods. They do this so that you will continue to think that you need their product. That you can’t do it on your own. The reason you’ve been unsuccessful is because you haven’t been trying hard enough, so we’ll make it easy. Advertisements are made to sell you things and in these instances things you don’t need. Do not misunderstand there are some legitimate products out there that contain supplements and vitamins made to increase your metabolism. I’m just saying that it’s time to stop listening to scare/stress tactics when it comes to weight loss.